Canon PowerShot SX740 HS Digital Camera Review – Unleash Your Creativity with 40x Zoom

(6 customer reviews)
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Last updated on April 17, 2025 1:05 pm Details

$ 834.00

✨ Quick Summary

The Canon PowerShot SX740 HS is a compact and powerful digital camera that combines a 40x optical zoom with a 20.3 MP CMOS sensor, making it a great choice for travel enthusiasts, family photographers, and casual vloggers. Its compact design doesn’t compromise on performance, offering fantastic image quality, video recording, and zoom capabilities in a pocket-sized package.

With features like 4K video recording, built-in Wi-Fi, and an ergonomic interface, the SX740 HS is designed to deliver high-quality results with ease of use. Whether you’re capturing scenic landscapes, action-packed moments, or detailed close-ups, this camera has you covered.


📑 Table of Contents

  1. Key Features & Specifications

  2. Design & Build Quality

  3. Image Quality & Performance

  4. Zoom Performance

  5. Video Capabilities & Performance

  6. Connectivity & User Interface

  7. Who Should Buy the Canon PowerShot SX740 HS?

  8. Pros & Cons

  9. Final Verdict – A Compact Camera with Impressive Features

  10. Frequently Asked Questions (FAQ)


📝 Key Features & Specifications

Feature Details
Camera Model Canon PowerShot SX740 HS
Sensor 20.3 MP CMOS Sensor
Optical Zoom 40x Optical Zoom (24mm-960mm equivalent)
Image Processor DIGIC 8 Processor
ISO Range 80-3200
Video Recording 4K UHD Video at 30 fps
Display 3.0-inch LCD Screen
Wi-Fi Built-in Wi-Fi & Bluetooth
Battery Life Approx. 265 shots per charge
Weight 0.59 lbs (Approx. 269g)

🏗️ Design & Build Quality

The Canon PowerShot SX740 HS has a sleek and compact design that makes it easy to carry around, making it perfect for travel, day trips, or even everyday photography. Despite its small size, it’s packed with powerful features.

  • Compact Size: The camera’s dimensions are ideal for slipping into a pocket or small bag. Weighing just 0.59 lbs, it’s incredibly lightweight, making it perfect for on-the-go use.

  • Ergonomics: The camera features a comfortable grip, ensuring that it’s easy to hold, even for extended periods.

  • Display: The 3.0-inch LCD screen offers clear, vibrant visuals, with a tilting design that’s perfect for selfies or vlogging.


📸 Image Quality & Performance

20.3 MP CMOS Sensor

The Canon PowerShot SX740 HS features a 20.3 MP CMOS sensor, which captures detailed, high-quality images with vibrant colors. The DIGIC 8 processor ensures fast processing, delivering clear and sharp photos even in various lighting conditions.

  • Low Light Performance: The ISO range of 80-3200 allows you to shoot in lower light environments while maintaining image quality.

  • Dynamic Range: The camera delivers excellent dynamic range, ensuring that both shadow and highlight details are captured, especially in high-contrast scenes.


🔭 Zoom Performance

The 40x optical zoom in the Canon PowerShot SX740 HS is one of its standout features, making it an excellent choice for capturing subjects from afar.

  • Wide to Telephoto Zoom: With a 24mm-960mm equivalent focal length, the camera covers a wide range of compositions, from landscapes to close-up shots of distant subjects like wildlife or sports.

  • Image Stabilization: The built-in optical image stabilization helps to minimize the effects of camera shake, ensuring sharp, clear images even at full zoom.

  • Focus Speed: The autofocus system is responsive, and while not as fast as higher-end cameras, it performs well in most everyday shooting situations.


🎥 Video Capabilities & Performance

The Canon PowerShot SX740 HS supports 4K UHD video recording at 30 fps, providing impressive video quality for a compact camera.

  • 4K Video: The ability to shoot in 4K makes it ideal for vloggers or anyone looking to capture high-resolution video. Although it lacks some advanced video features, it offers great video quality for casual shooting.

  • Video Stabilization: The optical image stabilization helps to smooth out shaky footage, making your videos more professional-looking.

  • Additional Video Features: The camera also offers time-lapse video and HD 1080p recording at 60 fps for smooth, high-definition video capture.


🌐 Connectivity & User Interface

  • Built-in Wi-Fi & Bluetooth: The Wi-Fi and Bluetooth capabilities of the Canon PowerShot SX740 HS allow for easy sharing and remote control of your camera via the Canon Camera Connect app. This is perfect for uploading photos directly to your social media or controlling the camera remotely for group shots or selfies.

  • User-Friendly Interface: The intuitive menu system and 3.0-inch tilting LCD screen make navigation easy, even for beginners. The interface is designed to make photography and video recording quick and hassle-free.


👤 Who Should Buy the Canon PowerShot SX740 HS?

The Canon PowerShot SX740 HS is ideal for:

  • Travel photographers who need a compact, lightweight camera with a powerful zoom for versatile shooting.

  • Vloggers and content creators who require a camera that offers both 4K video and a selfie-friendly design.

  • Casual photographers who want a straightforward, no-fuss camera with excellent image quality and zoom capabilities.

  • Outdoor enthusiasts who need a camera that can capture both wide landscapes and detailed close-ups from a distance.


✅ Pros & Cons

Pros

  • 40x optical zoom for incredible versatility.

  • 20.3 MP CMOS sensor delivers sharp, detailed photos.

  • 4K video recording at 30 fps.

  • Compact and lightweight design, perfect for travel.

  • Wi-Fi and Bluetooth connectivity for easy sharing and remote control.

  • Optical image stabilization for clearer, sharper images and videos.

  • Tilting LCD screen ideal for selfies and vlogging.

Cons

  • No viewfinder, so you’ll need to rely on the LCD screen.

  • Limited low-light performance compared to more advanced cameras.

  • No RAW image format support, which may limit editing flexibility for advanced photographers.

  • Limited manual controls compared to higher-end models.


🎯 Final Verdict – A Compact Camera with Impressive Features

The Canon PowerShot SX740 HS is an excellent choice for those looking for a compact, high-performance camera. With its 40x optical zoom, 4K video recording, and user-friendly design, it offers a lot of features in a small, travel-friendly package. Whether you’re an avid traveler, content creator, or casual photographer, the SX740 HS provides excellent value for its price.

If you’re looking for a compact camera that delivers solid performance in both photo and video without the complexity of larger models, the Canon PowerShot SX740 HS is a fantastic option.


❓ Frequently Asked Questions (FAQ)

Q1: Does the Canon PowerShot SX740 HS have 4K video recording?
Yes, the Canon PowerShot SX740 HS supports 4K UHD video recording at 30 fps, providing high-quality video.

Q2: What is the zoom range of the Canon PowerShot SX740 HS?
The camera features a 40x optical zoom, equivalent to a 24mm-960mm focal length.

Q3: Is the Canon PowerShot SX740 HS good for vlogging?
Yes, the tilting LCD screen and 4K video capabilities make it a great choice for vlogging and selfie recording.

Q4: Does the camera have Wi-Fi?
Yes, the Canon PowerShot SX740 HS has Wi-Fi and Bluetooth for easy sharing and remote control via the Canon Camera Connect app.

Specification: Canon PowerShot SX740 HS Digital Camera Review – Unleash Your Creativity with 40x Zoom

Brand

Canon

Model Name

sx740

Age Range Description

Adult

Built-In Media

Canon PowerShot SX740 HS Digital Camera, Battery, Battery Charger, and Wrist Strap

Are Batteries Included

Yes

Model Number

SX740HSBK

Remote Included

No

Model Series

740

Series Number

740

Exposure Control

Automatic

White Balance Settings

Auto

Screen Size

3 Inches

Display Type

LCD

Has Color Screen

No

Shooting Modes

Automatic

Digital Scene Transition

zoom

Digital-Still

Yes

Movie Mode

Yes

Image Capture Type

Stills & Video

Night vision

No

Aspect Ratio

16:9

File Format

RAW, JPEG

Effective Still Resolution

20.3 MP

JPEG Quality Level

Fine

Supported Image Format

JPEG, RAW

Maximum Image Size

20.3 MP

Total Still Resolution

20.3 MP

Maximum Focal Length

960 Millimeters

Optical Zoom

40 x

Lens Type

Zoom

Zoom

Optical Zoom

Real Angle Of View

84.3 Degrees

Focal Length Description

24-960mm (35mm equivalent)

Digital Zoom

4 x

Connectivity Technology

Bluetooth, Wi Fi

Wireless Technology

Wi-Fi

Total USB Ports

1

Number of Component Outputs

1

Auto Focus Technology

Multi area, Contrast Detection, sensor

Focus Type

Auto Focus

Focus Mode

Automatic AF (AF-A)

Autofocus

Yes

Compatible Mountings

Canon

Sensor Type

CMOS

Image stabilization

Optical

Expanded ISO Minimum

100

Photo Sensor Resolution

20.3 MP

Maximum Shutter Speed

1/3200 seconds

Minimum Shutter Speed

15 seconds

Form Factor

Compact

Special Feature

Lightweight

Color

Black

Item Weight

0.3 Kilograms

Video Resolution

2160p

Viewfinder

Optical

Flash Modes

Auto, On/Off

Camera Flash

Built-In

Skill Level

Professional

Specific Uses For Product

Photography

Compatible Devices

Canon devices

Continuous Shooting

10 fps

Aperture modes

F3.3-F6.9

Video Capture Format

4k

Expanded ISO Maximum

6400

Battery Weight

22 Grams

Delay between shots

0.1 seconds

Battery Cell Type

Lithium Ion

Battery Type

Lithium Ion

Processor Description

Canon DIGIC 8

Water Resistance Level

Not Water Resistant

Frame Rate

30 FPS

Item Dimensions D x W x H

5.47"D x 7.46"W x 5.26"H

6 reviews for Canon PowerShot SX740 HS Digital Camera Review – Unleash Your Creativity with 40x Zoom

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  1. avatar of cratzlaff

    Cratzlaff

    I just got this camera in and so far I love it!! It came new in the box and didn’t have any signs of use. I’m not sure if there will be issues in the future but for right now I love this camera! Perfect camera for going out with friends and getting cute dinner pics or having a little photoshoot. The fliping screen is a great source for selfies! I 100% recommend this item. Even though it’s expensive you have to splurge to get the good stuff!! Buy them before they run out!!

    Helpful(0) Unhelpful(0)You have already voted this
  2. avatar of cratzlaff

    Cratzlaff

    I absolutely love this camera. Came brand new in the box, works 100% and the camera’s picture quality is insanely good! It’s a very easy to use, small compact camera. Best purchase ever!

    Helpful(0) Unhelpful(0)You have already voted this
  3. avatar of hanna rose

    Hanna Rose

    I ordered this camera “New” but there was no battery cap so I wondering if the battery/camera was used. Anyone have a missing battery cap? The label under the flip screen has codes….UK, CA, EAC. Anyone know what this means? So far it takes good photos and video. I also noticed that the 4K video seems a little shaky compared to the HD 30fps. Not sure if it’s me. Thank you

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  4. avatar of sidney peltier

    Sidney Peltier

    Camera came in perfect condition! I’m so excited to use it! The only thing is, it was set to another language, but it took me 2 seconds to look up a video on how to change it to english!

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  5. avatar of carmine gentile

    Carmine Gentile

    So happy with this product. I keep in my purse all the time and the photos come out absolutely perfect. Also very easy to transfer to my phone!

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  6. avatar of hanna rose

    Hanna Rose

    I purchased this camera from Amazon and I live in the USA. I got the camera in December and now the camera cuts off on its own while trying to take pictures, I contacted Canon to get a warranty replacement. Ken told me they cannot do it because it’s not a camera for the USA. The lady from Canon directed me to look on the back of the box and I saw it says for Japan only. When I purchased it, it said nothing about Japan only on Amazon’s website. Been trying to contact the seller they give you no response no replies thank God Amazon has our back and it’s taken care of this for me do not purchase from the seller

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